Strategy #4: LongTail

The majority of website searches enter your website on an “interior” or inside page of your website.LongTail refers to the longer keyword phrases that are typically more precise and send traffic to interior pages of your website.

  • Every page on your website has a “keyword vector”
  • Keyword vectors by focusing interior pages on specific keyword phrases and topics.

Use Yahoo Site Explorer to see how many pages are within your website… and if they each have a keyword vector.

Look at the Title, Description and Keyword within your Text

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